Axel was established in 1999 in Thessaloniki, Greece and has, since then, been a leading force in the fashion world, distributing its unique brand of clothes, bags, shoes and fashion accessories, throughout a constantly growing network of more than 1.360 points of sale located in 45 countries.
Our brand identity is linked to bright, versatile, and affordable collections designed to meet the varied and changing needs of trend-conscious women offering the option for endless combinations. It is our unique products combined with carefully located and elegantly decorated shops, top rated customer services and access to an endless fashion world that turns our customers’ engagement with the brand into a memorable, yet ongoing experience.
The big range of exports of our fashionable garments in countries such as Spain, Italy, Portugal, France, Saudi Arabia, Czech Republic, Germany, Cyprus, Slovakia, Bulgaria, Belgium, Romania, United Kingdom, Ireland, Switzerland, the Netherlands, Japan and more than 300 retail points in Greece, makes our brand noticeable and able to hold a dynamic position in the global fashion market. Our worldwide success in versatile markets and cultures is indisputable proof of the quality of our products.
We present and produce two collections annually: Axel Spring/Summer & Axel Fall/Winter. Our main collections include more than 800 codes per season and consist of a large variety on bags, clothes, shoes and accessories. Three different lines are featured in our collections: Axel, Axel Concept and Axel Concept.